Guillermo Avila: Starting his own Business & Project Rescues | EP 36
Guillermo Avila, CEO and Chief Project Consultant of 365 Digital Technologies, shares his journey in entrepreneurship. Starting from his humble beginnings as a developer in 1993, Guillermo discusses his experiences with networking, technical recruitment, and project management. He talks about the transition from his initial role to founding his own consultancy firm, the challenges faced during business launches, and the inspiring support of his wife. Furthermore, Guillermo elaborates on the growth of 365 Digital Technologies, success in project rescues, and the importance of community mentorship and support. He also highlights the significance of their scholarship fund for Hispanic students and his commitment to positive social impact in the Carolinas.QuestcoYour premier HR outsourcing service provider for small to mid-sized businesses
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Thank you all for tuning into
the Carolina Business Leaders
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Podcast where we share the
stories of local business
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leaders and impact makers who
are community focused and deeply
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rooted in the Carolinas.
Today's guest is Guillermo
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Avila.
Is it Avila?
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Correct Avila Avila, but that's.
Good.
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All right.
CEO and Chief Project Consultant
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of 365 Digital Technologies, a
Greenville based consultancy
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specializing in project
management, business analytics,
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technical recruitment and custom
software solutions.
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So, Guillermo, thank you so much
for joining.
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Me, yeah.
Appreciate you having me on.
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So you started initially as a
developer way.
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Way back, yeah.
I mean, yet you're talking back
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to 93.
So that's that's a long time
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ago.
Is this what kind of languages
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were is this like?
Yeah, you're talking old school.
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Like, you know, nobody even
touches that stuff anymore.
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Like old, old school.
And I just, I was like, this is
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not for me, you know, and ended
up going from there to like
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starting like the infrastructure
side, you know, so going like
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network admin over the years got
to CIO and I decided to
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transition from there to
consulting with some of the
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partner channel on Microsoft
side.
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So were you like a computer
science major in school or?
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No, man, just like everybody
else, you major in something
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that you never do, right.
So my my roommate would give me
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a hard time because I was a
communications major and he's
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like, did you learn all the tech
stuff?
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I just came easy.
I mean, it just was really easy.
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I should have done that as my
major, but instead I was a
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communications major and he
would goof on me.
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He's like, oh, so you're going
to make a living just like
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talking to people like, you
know, and I'm like, all right,
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take it easy.
But yeah, I mean, I started off
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with the Comm major and then
just went straight into now I
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did some other things before
getting in the in the tech
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realm.
We I had kind of a worldview
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that I wanted to try to change
the world.
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So I became a a social worker in
Chicago and that was that was
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horrible.
That was really short lived.
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I'm sure that day-to-day it was
pretty.
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Difficult.
It was really bad.
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It was really, really hard.
And so from there, just decided,
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let's make the leap into doing
tech.
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If you're running a small to mid
sized business, you know there's
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simply not enough hours in a day
to take care of all your
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business needs.
From managing health insurance
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to payroll, procurement,
advertising, you're going to
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need some help to get that
initial momentum going.
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That's why I would partner with
Questco.
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They take care of all the behind
the scenes administrative and HR
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work, letting you focus on what
truly matters, which is running
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your business.
That's QUESTCO.
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Questco.
Visit questco.net or call your
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local Questco representative,
Thomas Owens at 864-477-0843 to
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get started today.
Yeah, yeah.
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Originally.
OK, so you knew what you were
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getting into then I guess at
this?
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Well, you know, I, I thought I
did as far as with, with the
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social work stuff, but then the
tech world just was it, it's way
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more conducive to what, what I
wanted to do.
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Gotcha.
OK.
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So now you've started your own
business, I guess it was, you
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said six years ago.
Yeah, we started six years in
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May, so we just celebrated our
anniversary.
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And a lot of that was just my,
my wife pushed me into just
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saying, you know, I would
complain a lot about what I was
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seeing in some of the consulting
firms I was working in.
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And she's like, why don't we
just take what you want to do
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and launch it?
We have some savings.
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And I'm like, you know, I'm
scared to death because this is
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a leap of faith, right?
You know?
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And so six years ago we decided
if we can land an account, I'll
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leave the consulting firm I'm
with and we'll start this.
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So we landed floor as our.
That's a big account.
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That was a big account.
So we landed at our first one
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with Floor and we decided that
was going to be what launched
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the company.
Nice.
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So you you had some customers I
guess lined up or floor as you
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would say?
Floor was the first one.
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Then you took the leap of all
right, we got this.
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We we have something to work
with.
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Yeah, you know, but it it came
at like you couldn't start a
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company almost at the worst time
because we got floor that.
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Was right for 2020.
Exactly.
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So Floor ends up having
financial problems, so they're
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starting to sell off properties
and our project goes on hold.
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But luckily we were able to get
a really nice account in DC with
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a with a bio company up there.
And it saw us through all of the
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COVID time where we were able to
do everything remotely.
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And so it was just my wife and I
just kind of figuring this out
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as we went along.
And then now we're sitting at
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between employees and
contractors, we'd probably float
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between 10 to 15 people at a
given time.
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So we've got a pretty good sized
crew, good, good number of
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clients, so.
So how did you find the DC
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client that's obviously not
really close to here, but
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perfect timing, was it a lot of
advertising was a lot of just
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connections you already had?
Connections.
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That's been the weird thing with
our company.
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We have done outside of what we
do on LinkedIn with the maybe
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when we do podcasts or if we do
any, we do a lot of writing of
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articles, things like that.
We have done no advertising.
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So I mean, that's kind of crazy.
I mean, we've, we've done this
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whole thing and we had, it's all
been word of mouth.
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That client ended up having.
It was someone I knew.
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It was a rescue project where
the the the program was over by
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probably a couple $1,000,000.
They brought us in to come fix
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it and we have been there.
It's a tough initial project.
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Oh, yeah, yeah.
But it's, it's almost what we
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do.
The majority of all our projects
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are all rescue.
So it, it, we kind of figured
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out that we there's this niche
in that.
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It's not something we prefer,
but it seems like this is kind
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of what's happened is we, we
initially try to come in at the
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beginning of projects and say,
listen, let us go ahead and
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manage everything for you guys.
We'll we'll run this thing and
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typically what happens is
someone makes a decision that
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they want to do it on their own.
And it's almost become same
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story, different town kind of
thing for us where 910 eleven
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months later, we get a phone
call from the same client that
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we were talking to before and
they said, listen, like
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everything's broken loose.
Can you guys come in?
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But you know, we're now we have
to restate like this is this is
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no longer an implementation.
This isn't right, right.
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This is different.
Our approach is different.
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You know, it's, it's, it's very
different and tackling how
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rescue projects work.
So that's been like 80% of our
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business are doing rescues out
there.
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But again, we prefer to do it
from the beginning.
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But usually what happens is
someone makes a financial
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decision that they can make it
on their own, they can do it on
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their own.
And tech projects can get pretty
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complex.
And you know, that's where
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things get off the rails, when
you don't know if the vendor's
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taking advantage of you are
they, you know, the smoke and
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mirrors what what's happening
and.
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And the foundation's so
important.
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I mean, coming from a tech
background, we work with code,
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we work with a lot of this like
back end infrastructure.
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And if your foundation is poor
and you're coming in for a
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rescue, I mean, that's a mess.
It's quite a task on your.
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Hands it is, you know, and
especially when if the client
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doesn't have tech savvy people
on their team that was doing
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that deployment, they take
everybody at their word.
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So I mean, you could appreciate
this as a developer and Unite
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could have a lot of fun with
this is, you know, I we get to,
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you know, the client gets a
statement of work from
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developers saying this is going
to take 200 hours, 300 hours.
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And then I come in and I'm
sitting down with you.
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I'm like, come on, is it really
going to take $200?
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And you're like, Oh yeah, yeah,
I mean, problems going to happen
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and you and I start negotiating.
Like really, what are we going
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to do?
And that's the difference is
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like the clients don't they just
take some of the vendors at
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their word.
And so these things get just
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huge in terms of how big these
projects get and the the pricing
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of it.
And then when they get out of
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control, how do we rein this
back in?
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So that's we're typically where
we start to come in to to bring
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that back in.
I.
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Mean it's a serious issue with
people under quoting, thinking
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they can do things in less
amount of time or like less
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resources.
Oh yeah, yeah.
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And then it's like I, it's like
it it pops out.
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It's attractive to the people
that are paying the money
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because they can do this for
half the price.
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But it's a problem.
They really can't do it A lot of
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the times it's an issue with
that.
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But I guess going back to you
and your role, what does the
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typical day look like as the CEO
of your company?
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So it's the goal is to
transition a lot of what I'm
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doing day-to-day, hopefully by
the end of next year, because
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right now I'm still pretty much
in the weeds, which is hard when
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you've been doing projects for a
long time.
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It's hard to just say I'm going
to be a focus CEO, you know
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which, which is, you know,
exactly.
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So like, if you talk to my wife,
she's like looking at next year,
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like no more of this, right?
Because it, there does come a
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time when I've got to start just
meeting with clients, meeting
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with guys like yourself, getting
in the community and starting to
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promote the company so I can
keep my other, my other
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consultants busy because it's
hard to consult and you're
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trying to get new business and
sometimes you're being pulled in
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seven different directions.
So the timetable for for me is
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probably getting out of the
project management side by
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December of next year, letting
my team run those projects,
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continue to train some of the
newer PMS well.
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Also, we've got some new things
that we started here recently
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that I want to start pushing.
So we started organizational
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change management as a new
service for us.
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And that's been huge for us
because we found it just
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complements what we're doing in
the rescues.
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So we've got someone who can be
a champion of the people to work
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with my group who's like, this
is a disaster.
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How do we get the the community
back to believe that the project
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is still viable?
So the OCM side has been huge
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for us.
Is that simply like software
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that you're setting up or
installing?
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Yeah, typically we're coming in
for large ERP implementations
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and and so a lot of our focus
though we're agnostic, a lot of
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the things we get pulled into is
Dynamics 365 and we're doing
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like the granddaddy, like F&O,
like the the major one that
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competes against Oracle, SAP,
like all those guys.
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I used to work for Infor which
has.
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Oh yeah, yeah, they could.
That's yeah with.
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Them, they have a big enterprise
asset management tool, Yeah.
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So that's cool here.
That's what your company focuses
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on a lot.
We have a lot of focus on that
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enterprise level projects and
then what we've seen happen
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which was unexpected is we'll do
these rescues, they go live on a
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project and then the clients
will want to keep us to run some
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of their enterprise level stuff
and they'll just say, listen, we
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kind of know our strengths.
We're able to do like some of
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the small to mid sized projects,
but how about your group just
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handle like the really big scale
stuff and and so we've been
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really fortunate that we still
get to stay with some of the
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clients whose ERP we finish just
to do other projects.
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Yes.
Well, going back to you, one big
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part of the podcast is being
community focused and being, I
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guess have your business here in
Greenville not being from here.
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What drew you to this community?
So when my wife and I got
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married, we had to make a
decision, like, someday when
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we're going to have kids, where
do we want them to live?
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And my wife is from here.
So that was easy.
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It was like, yeah, yeah.
Staying in Chicago, where I hate
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the cold weather.
Or do we go down South?
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I mean that was a no brainer.
You're probably the third or
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fourth person I've talked to
that's coming here from Chicago
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on the podcast.
It's like pretty common.
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It's, it's cold, man.
I mean, it's funny because we'll
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have some friends who are like,
no, no, you need to Boo back.
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You know, you get used to, you
don't get used to cold weather.
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At least I can't.
So we I've been down here now
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for 20.
Oh no, no, 303132 years,
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something like that.
So it's been a long time.
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And you were working with, was
it floor before that?
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Floor was our first client that
we got, but before that I I was
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with a lot of national companies
on the consulting side.
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So when you stepped out from
your previous rules, I guess you
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talked about the first contract
that you landed, but at what
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point were you like, hey, we can
definitely do this business?
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Was that the moment when you
landed the first contract or
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you're like, hey, we we the kind
of the confidence booster you
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needed to do it?
Yeah, When we landed floor, we
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were like, wow, this is real.
Like now we got to figure out
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how to make this work.
But I guess how much planning
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went into it before you landed
that first contract?
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Well, we think a lot of planning
went in, but, you know, in
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reality we were just winging it,
you know, because there was no
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one coming alongside us as
mentors.
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Because, you know, I'm doing the
consulting side.
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My wife is trying to figure out,
okay, we've got contracts, we've
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we've got HR type thing, even
though it's just the both of us,
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we've got to figure out, you
know, how are we going to get
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paid?
We need an attorney.
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And there's all this framework
that goes into it, right.
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And you're kind of leaning,
yeah, yeah, you're leaning on
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hopefully some people who can
kind of help you out.
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But for the most part, we're
just kind of figuring it out as
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we went along.
But then as we got more and more
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savvy and we're connecting with
more people from the community,
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which is why like for us, the
Chamber was a big move.
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And for my wife doing the, the
Goldman Sachs program was big.
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Because now we had like
mentorship from like really
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savvy business folks that it was
great to hear from them that we
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were kind of head of the curb in
terms of what some of those
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other small businesses were
doing.
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And then that chamber, that's
not the Greenville chamber that
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you were talking about.
Oh, it is.
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I thought it was the NBA.
You talked about the minority
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business.
Yeah.
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It's done through the chamber.
OK, got you.
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So they're connected.
Nice.
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So they I guess supplied a lot
of mentorships they did to
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connect with other people and
kind of, I don't know, hear
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different ideas and what not
through that.
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Yeah.
And they connect you with other
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business folks in the community
who who've been there and done
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that and they give you a lot of
coaching.
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And I was kind of unique in the
consulting platform if we're for
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what I do, because it's kind of
it's a niche to be able to do
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like a project rescue type
business.
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But they connected me with a
with a great mentor, and the
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people in the program are just
incredible in in terms of how
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they're trying to help small
businesses succeed.
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Nice, cool.
Looking back over the past six
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years, now that it's been, what
would you say has been the most
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difficult part of starting your
own business?
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I think so.
This is funny because we would
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make jokes about this when our
MBA class would meet.
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Is there's this perception when
you own your own business.
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This is what people have told.
Like my wife and I, we always
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roll our eyes.
They're like, oh, it's great.
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You own your own business.
You got like, you can take off
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whatever time you want.
And it's like, that doesn't
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really work that way.
You know, it's like if we take
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off time, we don't get paid, you
know, we, we have to work and
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build the central.
Gear.
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Keeping them exactly, exactly.
So it's like this misperception
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that like you can take all this
time off, you guys can relax,
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just let the business run.
It's like, no, it doesn't really
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work that way, you know, and I
think that's one of the things
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that we learned as like that's
been tough is it requires a ton
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of time if you're going to be
good at it and if you're going
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to succeed, it's not something
that's eight to five.
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00:14:52,360 --> 00:14:55,560
I mean, it's just not going to
work that way if you're going to
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get out of it what you put into
it.
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And so my hours are are
typically way long and even my
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wife will tell you like I'm just
like a machine in terms of just
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how I begin my day and how I end
my day.
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But you, you got to, I mean, if
we're trying to make this thing
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big, I think we need to, to be
really proactive in doing it,
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which requires a lot of time.
And I think that's part of what
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we learned is just if we're
going to make this thing huge,
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we got to be dead.
Like we got to be full in with
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this thing which are just
requires a lot of time.
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What are some of those like
daily practices or habits that
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you've implemented?
I think for sure I, I, I'm
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trying to be way better in, in
just catching up with a lot of
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the new philosophies, a lot of
the new business philosophies
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that are out there and trying to
just read a lot more about
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things I can incorporate into
the business.
325
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That's something I'm, I'm, I'm
trying hard to do.
326
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It's it's, it's tough because
it's just a time issue and you
327
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know, it's just.
Like everything's a time issue.
328
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It is, it is, you know, it's,
it's what's great is like the
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more clients we get, it's, it's
great.
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00:16:00,240 --> 00:16:03,960
But then it requires more of my
time, which is part of what, but
331
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you know, I'm trying to get to
where I don't have to do the the
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consulting side.
I've got people I can lean on.
333
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I trust them to do it.
And now it's more advisory that
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I can supply to my clients.
Would you say that you're every
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client that comes in or you
having a chance to meet with
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them?
Like will they get to meet
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Guillermo?
They do.
338
00:16:20,320 --> 00:16:23,600
Yeah, yeah, we, we usually end
up having some long talks
339
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because you got to imagine like
by the time some of the folks
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come to me, they've already lost
a couple $1,000,000, you know,
341
00:16:30,000 --> 00:16:32,040
so you.
Didn't you say it's about 80%
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that it's rescues?
Of our businesses yeah, yeah it
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is and and it's you know you're
not talking pennies I mean these
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guys are coming in and they
they're may be a year past their
345
00:16:42,400 --> 00:16:47,520
deployment date they're a
million 2 million in the hole
346
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and now I've got to come in and
figure out how do I make this
347
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make sense again and do.
You have to make the numbers
348
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make sense, like financially as
well.
349
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Well, it depends on the CFO,
because you know, I'll, I had
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one Cfoi said, listen, I'm going
to, I'm going to try, I'm going
351
00:17:03,080 --> 00:17:06,119
to try to make sure that when I
create the new master plan that
352
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it sticks within the budget that
you want.
353
00:17:08,319 --> 00:17:10,839
And he looked at me and he said
it doesn't even matter.
354
00:17:10,839 --> 00:17:13,359
The budget's blown, you know,
and he was honest.
355
00:17:13,359 --> 00:17:16,200
He's like, there is no budget.
I need you to tell me what it's
356
00:17:16,200 --> 00:17:18,760
going to take for us to get back
on track because the number we
357
00:17:18,760 --> 00:17:22,599
had, it's been exceeded 3 times,
you know, so he'll look at me
358
00:17:22,599 --> 00:17:25,240
and say don't even think budget.
I need you to tell me what it's
359
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going to cost.
Just the rest.
360
00:17:26,760 --> 00:17:29,080
They they can decide whether
it's worth rescuing or not at
361
00:17:29,080 --> 00:17:30,080
that.
Point that's.
362
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The best approach to take I
would imagine.
363
00:17:31,800 --> 00:17:33,800
Exactly.
Certain points, you've got to
364
00:17:33,800 --> 00:17:35,840
scrap it.
I mean, if you've wasted so many
365
00:17:35,840 --> 00:17:37,480
and it's going to cost so much
more to give back.
366
00:17:37,720 --> 00:17:41,120
And that's a tough part.
We, the, I did one rescue where
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we had to replace the vendor and
vendor wasn't happy, but we had
368
00:17:45,960 --> 00:17:47,240
to.
I mean, it was just, it wasn't
369
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bad.
So we went in, replace the
370
00:17:50,720 --> 00:17:54,440
vendor and we almost did a
rediscovery to reimplement the
371
00:17:54,440 --> 00:17:57,880
solution because there was no
way to rescue it, you know?
372
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And so I had to go in there and
just listen.
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If we keep going with the same
vendor like this is never going
374
00:18:03,040 --> 00:18:04,080
to work.
Yeah, they're just.
375
00:18:04,120 --> 00:18:07,680
They're not the tool needed.
Yeah, it just, there's a culture
376
00:18:07,680 --> 00:18:10,000
fit too that people forget.
When you hire a vendor, do they
377
00:18:10,000 --> 00:18:13,480
fit the kind of culture that we
have as a company and that some
378
00:18:13,560 --> 00:18:16,240
just are not a good?
This was a horrible match.
379
00:18:16,880 --> 00:18:19,760
So yeah, a lot of situations we
come into are pretty volatile
380
00:18:19,760 --> 00:18:21,400
that way.
What would you say that your
381
00:18:21,400 --> 00:18:24,360
culture is like at 365?
And how do you define the
382
00:18:24,360 --> 00:18:25,400
culture as ACEO?
Well.
383
00:18:25,960 --> 00:18:27,760
It's kind of funny because my
wife and I were just talking
384
00:18:27,760 --> 00:18:30,960
about this because it's not
something we, we purposefully
385
00:18:31,080 --> 00:18:35,040
set out to do, but almost
everyone who works for us are
386
00:18:35,040 --> 00:18:38,880
like, we're, we're a family, but
it's like we can't really set
387
00:18:38,880 --> 00:18:41,960
out to make a family because
like, it's like we already have
388
00:18:41,960 --> 00:18:44,480
a family, you know, So it's
like, but I think part of that
389
00:18:44,480 --> 00:18:48,480
is, you know, we, we do care for
everybody who works for us.
390
00:18:48,560 --> 00:18:53,160
And so if anyone has any kind of
ailments, if there's a, if
391
00:18:53,160 --> 00:18:55,520
there's a birth, if there's a
celebration like that, we all
392
00:18:55,520 --> 00:18:59,320
want to do it communally, but we
even do something that I didn't
393
00:18:59,320 --> 00:19:02,360
think would be odd, but
apparently it is pretty odd.
394
00:19:02,360 --> 00:19:04,640
It's like we celebrate.
We've had this happen.
395
00:19:04,640 --> 00:19:08,000
I don't know, three times I
think where my clients have
396
00:19:08,000 --> 00:19:10,480
said, I really like your
consultant.
397
00:19:11,000 --> 00:19:14,400
Can we hire them?
And we're like, you know, it's
398
00:19:14,440 --> 00:19:17,600
a, it's a huge compliment
because that's our consultant.
399
00:19:17,920 --> 00:19:20,560
And those few times we, we
talked with our consultant,
400
00:19:20,560 --> 00:19:22,720
they're like, you know, I
wouldn't mind, but I don't want
401
00:19:22,720 --> 00:19:25,560
to upset you.
And so we'll like, we'll, we'll
402
00:19:25,560 --> 00:19:29,680
negotiate something for the, for
our, for our, our consultant to
403
00:19:29,720 --> 00:19:33,240
work for the end user.
And we celebrate that because
404
00:19:33,240 --> 00:19:36,520
for us, we had someone in our
team that was such a rock star
405
00:19:36,680 --> 00:19:39,680
that our client wanted them.
So instead of being upset about
406
00:19:39,680 --> 00:19:42,360
it, we, we celebrate it because
that's really cool, man.
407
00:19:42,360 --> 00:19:45,560
That's someone that we hired and
has got such competency, our
408
00:19:45,560 --> 00:19:48,440
client and it didn't go around
our back, you know, they went
409
00:19:48,440 --> 00:19:50,440
straight to us.
And it has happened a few times,
410
00:19:50,440 --> 00:19:53,080
which is, and actually it
happened here kind of recently
411
00:19:53,080 --> 00:19:55,280
where we were being asked for
like, you know, the client was
412
00:19:55,280 --> 00:19:57,760
asking if they could have like
some of my people, I'm like, I
413
00:19:57,760 --> 00:20:01,960
still have to run a business
like, you know, so, you know, I
414
00:20:01,960 --> 00:20:04,560
appreciate that, but I, I simply
can't give you everybody.
415
00:20:05,040 --> 00:20:07,040
That's difficult to kind of
manage right there.
416
00:20:07,200 --> 00:20:08,680
It is kind of a weird
conversation.
417
00:20:08,680 --> 00:20:10,400
You don't want your company to
shrink it, right?
418
00:20:10,400 --> 00:20:12,000
Exactly.
Because it takes a lot of time
419
00:20:12,000 --> 00:20:13,760
for us to train people up to a
certain level.
420
00:20:13,760 --> 00:20:15,680
Yes, yeah, you're losing that
investment.
421
00:20:15,680 --> 00:20:19,400
So that's so you don't ever have
easy tasks, I would imagine when
422
00:20:19,400 --> 00:20:22,080
you're at the CEO position.
Yeah, yeah, challenges.
423
00:20:22,080 --> 00:20:24,640
It's kind of a weird discussion,
but it's cool that we we did
424
00:20:24,640 --> 00:20:27,400
have a few folks that that were
on our team and, and they're in
425
00:20:28,320 --> 00:20:30,520
the way that my wife and I look
at it is like we don't want to
426
00:20:30,520 --> 00:20:32,800
keep you from advancing in your
career.
427
00:20:32,800 --> 00:20:36,160
So if we can be part of that
success, then that's awesome.
428
00:20:36,200 --> 00:20:38,840
We've had folks who just like in
any other job, they started with
429
00:20:38,840 --> 00:20:42,320
us, they moved on, but we're not
angry about it.
430
00:20:42,320 --> 00:20:44,880
Like it's like, it's really cool
to see how when you go on
431
00:20:44,880 --> 00:20:46,600
LinkedIn and you see the
positions that they're, it's
432
00:20:46,600 --> 00:20:48,280
like, yeah, we kind of bridge
that.
433
00:20:48,280 --> 00:20:50,360
That's kind of neat that we were
part of that story.
434
00:20:50,800 --> 00:20:52,920
So your company, it's pretty
unique for a small company, I
435
00:20:52,920 --> 00:20:56,240
would imagine to also sponsor
scholarships for different
436
00:20:56,240 --> 00:20:59,120
students or I guess those in the
community.
437
00:20:59,120 --> 00:21:02,480
Can you tell me about the the
the Julia, Julia and Guillermo
438
00:21:02,480 --> 00:21:05,080
about V less scholarship?
Yeah, same after my folks, my,
439
00:21:05,200 --> 00:21:10,880
my dad passed away a number of
years ago and my mom is, we're
440
00:21:11,000 --> 00:21:12,920
retired now.
And we thought we would honor
441
00:21:12,920 --> 00:21:14,800
them with what they pushed me
to.
442
00:21:14,800 --> 00:21:18,840
And part of that was the
scholarship is really a
443
00:21:18,840 --> 00:21:24,160
reflection of my dad coming over
from Mexico as a young teenage
444
00:21:24,160 --> 00:21:28,760
guy.
My mom and he just just blue
445
00:21:28,760 --> 00:21:32,480
collar worked really hard and
they really wanted the best for
446
00:21:32,480 --> 00:21:35,120
us.
And so school was a huge, huge
447
00:21:35,120 --> 00:21:39,120
thing for them.
So really big, really big.
448
00:21:39,120 --> 00:21:41,880
So I was the first one to go to
college.
449
00:21:41,880 --> 00:21:44,800
And, you know, I remember when
my, my parents drove on the
450
00:21:44,800 --> 00:21:47,000
campus, I went to Grace College
in Indiana.
451
00:21:47,000 --> 00:21:48,720
It's just a, it's a beautiful
campus.
452
00:21:48,720 --> 00:21:53,280
And they drove onto the campus
and my dad was just like, this
453
00:21:53,280 --> 00:21:57,520
is a huge lawn, you know, like
in my dad's mind, he's already
454
00:21:57,520 --> 00:21:59,400
thinking like, somebody has to
mow this thing, right?
455
00:21:59,400 --> 00:22:02,400
You know, I'm like, dad, this is
college campus, you know, and,
456
00:22:02,400 --> 00:22:05,680
and it was, it's pretty neat
just to see like their reaction
457
00:22:05,680 --> 00:22:08,600
to, to me going to college.
And so we did this scholarship
458
00:22:08,600 --> 00:22:11,680
to honor them.
But like really specifically
459
00:22:11,680 --> 00:22:16,320
when we, when we partnered with
Hispanic alliance, I get it.
460
00:22:16,320 --> 00:22:20,960
I remember, you know, I would be
that first generation from from
461
00:22:20,960 --> 00:22:24,560
my dad, you know, that is trying
to figure things out.
462
00:22:24,560 --> 00:22:27,560
There was no one back when I
went to school like some of the
463
00:22:27,560 --> 00:22:29,400
programs that are around that
there was no one to tell us
464
00:22:29,400 --> 00:22:32,080
about scholarships or how the
admission process work.
465
00:22:32,080 --> 00:22:35,080
Like I figured it out by myself.
Good for you, you know, because.
466
00:22:35,360 --> 00:22:37,640
A lot of kids, they have that
same scenario where they no one
467
00:22:37,640 --> 00:22:39,760
tells them they just exactly
don't when it's really
468
00:22:39,760 --> 00:22:41,840
unfortunate.
Exactly, You know, especially
469
00:22:41,840 --> 00:22:45,760
like student loans, I OK, you
know, it's not signing your life
470
00:22:45,760 --> 00:22:50,040
away and you know, it's like,
OK, but that scholarship became
471
00:22:50,040 --> 00:22:53,640
important for us because we
wanted to focus in on, on those
472
00:22:53,640 --> 00:22:56,320
second generate, those first
generation kids, second
473
00:22:56,320 --> 00:22:59,320
generation kids that are coming
out of families that have come
474
00:22:59,320 --> 00:23:03,040
over from Latin America and
they're just trying to have a
475
00:23:03,040 --> 00:23:05,200
better life.
And so our scholarship has
476
00:23:05,200 --> 00:23:06,800
started.
This is the second year that
477
00:23:06,800 --> 00:23:09,160
we've done it.
It's really cool when we get to
478
00:23:09,160 --> 00:23:11,960
see the pictures of the of the
kids that get that scholarship
479
00:23:11,960 --> 00:23:15,960
and we're hoping that as our
company continues to grow, we'll
480
00:23:15,960 --> 00:23:18,880
be able to just grow that
program and just do more
481
00:23:18,880 --> 00:23:22,200
scholarships.
So is it like in the states or
482
00:23:22,200 --> 00:23:24,480
is it community or is it just
kind of like a national, anyone
483
00:23:24,480 --> 00:23:27,560
can apply for it kind of thing?
It would be the upstate of South
484
00:23:27,560 --> 00:23:28,520
Carolina.
Yeah.
485
00:23:28,520 --> 00:23:30,600
So Hispanic Alliance does a bang
out job.
486
00:23:30,600 --> 00:23:33,160
They they ask me like, you know,
how much day do you want?
487
00:23:33,160 --> 00:23:35,600
You want to.
I'm like, I trust you guys.
488
00:23:36,200 --> 00:23:39,040
They have a phenomenal program
where these students come in.
489
00:23:39,040 --> 00:23:42,760
They do provide mentorship and
they do a ton of things that
490
00:23:42,760 --> 00:23:46,960
just get them to really focus on
what school and their potential
491
00:23:46,960 --> 00:23:49,800
career could look like.
And so I'm like, I want to
492
00:23:49,800 --> 00:23:52,560
partner with these guys.
So a couple of years ago we met
493
00:23:52,560 --> 00:23:55,680
with them, We started the
scholarship and we let them do
494
00:23:55,680 --> 00:23:59,800
the selection.
We trust them and it's great
495
00:23:59,800 --> 00:24:02,280
just to see these students like
we've got four that I've gone
496
00:24:02,280 --> 00:24:04,360
through now.
You know, it's like our
497
00:24:04,360 --> 00:24:07,840
scholarships help propel these
guys into a college and
498
00:24:07,840 --> 00:24:09,120
university, which is really
neat.
499
00:24:09,360 --> 00:24:12,080
Why do you think that your
parents emphasize school so much
500
00:24:12,080 --> 00:24:15,000
and education?
I think my mom would have been
501
00:24:15,000 --> 00:24:16,840
the most verbal.
She would have just been like, I
502
00:24:16,840 --> 00:24:19,560
don't want you guys to have it
as hard as we have had it.
503
00:24:19,960 --> 00:24:23,880
My dad would have just been I
just want you to have it easier.
504
00:24:23,880 --> 00:24:25,760
He, he was a man of very few
words.
505
00:24:25,760 --> 00:24:29,680
He, he, he worked AI don't know
a time when he ever didn't work
506
00:24:29,680 --> 00:24:32,720
2 jobs.
He was always working 2 jobs and
507
00:24:32,720 --> 00:24:35,880
so he he worked his tail off.
And I think when he looked at
508
00:24:35,880 --> 00:24:38,880
the opportunity I had, he's
simply looking back saying, I
509
00:24:38,880 --> 00:24:41,120
don't, I don't want you to have
to do this.
510
00:24:42,160 --> 00:24:44,720
Where my mom would have been
more vocal to say like, if you
511
00:24:44,720 --> 00:24:47,960
can do this and you do it the
right way, you know, Sky's the
512
00:24:47,960 --> 00:24:49,560
limit.
And, you know, it's kind of the
513
00:24:49,560 --> 00:24:51,520
American dream when when
everyone comes over here.
514
00:24:51,560 --> 00:24:54,400
I mean, this is what, you know,
we look at in terms of, you know
515
00:24:54,400 --> 00:24:57,040
what, when my dad came over from
Mexico, it's like that American
516
00:24:57,040 --> 00:25:01,000
dream and you're like, this is
all yours, you know, but you got
517
00:25:01,000 --> 00:25:02,160
to work hard to.
It yeah.
518
00:25:02,400 --> 00:25:05,960
And it's really cool that as a
kid you had that mentorship
519
00:25:05,960 --> 00:25:09,080
because the American Dream, I
would say, is more available to
520
00:25:09,120 --> 00:25:11,360
the kids that have a lot of time
ahead of them that have the
521
00:25:11,360 --> 00:25:15,040
option to make right decisions
and and maybe get an education
522
00:25:15,040 --> 00:25:17,760
if that's in their path.
So yeah, it's really cool that
523
00:25:17,760 --> 00:25:20,200
just the American dreams kind of
realized through you.
524
00:25:20,200 --> 00:25:21,480
So I'm sure your parents would
be proud of that.
525
00:25:21,600 --> 00:25:23,280
It's pretty cool.
It's pretty neat I think.
526
00:25:23,280 --> 00:25:24,640
Partner in business now as well,
yeah.
527
00:25:24,640 --> 00:25:26,400
Exactly.
I think that's one thing that's
528
00:25:26,680 --> 00:25:30,520
that's crazy when my wife and I
were looking back at like, OK,
529
00:25:30,520 --> 00:25:35,240
so this is we have 6 kids and
like, yeah, it's a lot.
530
00:25:35,440 --> 00:25:37,480
It's kind of funny every time we
say we have 6 kids, like takes
531
00:25:37,560 --> 00:25:38,840
the oxygen right out of the
room.
532
00:25:39,360 --> 00:25:42,440
But we've got six kids.
I know exactly.
533
00:25:42,760 --> 00:25:45,560
And you know, all of them are.
I think we've got, we've got one
534
00:25:45,560 --> 00:25:51,040
who is the last one is a junior
in college and our, our number
535
00:25:51,040 --> 00:25:53,480
five son just graduated from
university South Florida.
536
00:25:53,480 --> 00:25:58,120
And we've got for the most part,
all the kids probably for the
537
00:25:58,120 --> 00:26:00,440
next couple of years are all
going to have their undergrads.
538
00:26:00,440 --> 00:26:05,280
And we're looking at this like
this is a legacy that between my
539
00:26:05,280 --> 00:26:09,720
wife's family and our family.
That's huge to think especially
540
00:26:09,720 --> 00:26:13,840
for my mom and dad is like, they
just wanted me to go to school.
541
00:26:14,200 --> 00:26:18,040
But because of what they push
now, all of their grandchildren
542
00:26:18,600 --> 00:26:20,960
are going to graduate with their
undergrads, so it's really neat.
543
00:26:21,040 --> 00:26:23,360
Generational difference just
because they were making the
544
00:26:23,360 --> 00:26:25,760
right decisions and because you
were making the right decisions
545
00:26:25,760 --> 00:26:27,720
as well, so.
Yeah, it's pretty huge.
546
00:26:27,960 --> 00:26:29,440
It's really huge.
You love to hear stories like
547
00:26:29,440 --> 00:26:31,200
that so.
You know, if they make my life
548
00:26:31,200 --> 00:26:33,720
into a story, I'm thinking it
would, it would be obvious that
549
00:26:33,720 --> 00:26:35,480
someone like a Brad Pitt would
play me.
550
00:26:35,480 --> 00:26:37,760
You know, I mean, that would
make the most sense.
551
00:26:37,760 --> 00:26:40,040
He's not Hispanic, but it would
make sense that he could
552
00:26:40,040 --> 00:26:42,680
probably play me, I think.
Yeah, you know, because I think
553
00:26:42,680 --> 00:26:44,640
it is really neat.
I mean, my parents have a have
554
00:26:44,640 --> 00:26:48,240
an incredible story and we
wanted to honor them with that
555
00:26:48,240 --> 00:26:50,840
scholarship fund.
And, and the first time I, I
556
00:26:50,840 --> 00:26:52,280
told my mom we were going to do
that.
557
00:26:52,280 --> 00:26:55,200
I mean, she, she got really
emotional because it's, it's
558
00:26:56,040 --> 00:26:58,600
when you start to think back of
all the hardships that you went
559
00:26:58,600 --> 00:27:02,520
through to get your, your kids
to a certain point, especially
560
00:27:02,520 --> 00:27:05,480
for how hard it was for them to
even try to support me through
561
00:27:05,480 --> 00:27:08,440
school.
That's, that's a lot.
562
00:27:08,440 --> 00:27:13,760
And my a ton.
There was one I remember my dad
563
00:27:13,760 --> 00:27:18,200
worked, he had a job that he
worked from like 8:00 to 2:00 in
564
00:27:18,200 --> 00:27:20,320
the morning after he, and it was
crazy.
565
00:27:20,320 --> 00:27:24,800
He was cleaning the facilities
of this one manufacturing
566
00:27:24,800 --> 00:27:29,000
facility in Chicago.
And I can't remember if I was
567
00:27:29,000 --> 00:27:31,120
home for a weekend or something
like that.
568
00:27:31,120 --> 00:27:32,960
My dad said, I'm all right, I'm
going to go.
569
00:27:32,960 --> 00:27:36,640
And I went with him and I'm
like, let's see if I can get you
570
00:27:36,640 --> 00:27:39,880
home sooner tonight.
So I just helped him wax the
571
00:27:39,880 --> 00:27:42,560
floors and do all that stuff.
And you know, I'm looking at
572
00:27:42,560 --> 00:27:46,040
this and I'm like, his part time
job is what he's doing to help
573
00:27:46,040 --> 00:27:51,560
support me.
And I mean, it's to me it, it
574
00:27:51,560 --> 00:27:54,320
really puts things in
perspective that my dad believes
575
00:27:54,320 --> 00:27:56,400
so much in it that he's doing
this other job.
576
00:27:56,720 --> 00:27:58,880
He's not getting a whole lot of
sleep, but he doesn't complain
577
00:27:58,880 --> 00:28:01,800
to anybody either, you know, So
he never held it over my head,
578
00:28:01,800 --> 00:28:06,000
like, come on, better do this or
better do this thing.
579
00:28:06,280 --> 00:28:08,640
And he was always, he was always
very quiet about it.
580
00:28:08,680 --> 00:28:11,240
Just, you know, so that's the
kind of stuff when I remember
581
00:28:11,240 --> 00:28:14,720
that that like this scholarship,
when my wife and I talked about
582
00:28:14,720 --> 00:28:18,480
putting it together, it just, it
meant that we were going to help
583
00:28:18,480 --> 00:28:20,840
some students out there get
through their first year of
584
00:28:20,840 --> 00:28:24,040
school and that was huge for us.
Yeah, especially for, I mean the
585
00:28:24,040 --> 00:28:27,800
right kids and that it could be
generational, set the right
586
00:28:27,800 --> 00:28:29,480
trajectory on that.
Absolutely.
587
00:28:29,760 --> 00:28:31,760
Really cool, do you think any of
your kids will go into tech?
588
00:28:32,920 --> 00:28:37,360
Yeah, Yeah, I think so.
I mean, we, we've had, we've had
589
00:28:37,360 --> 00:28:41,680
a couple who who, you know,
talked about and it's great when
590
00:28:41,680 --> 00:28:45,120
they, when they plot this stuff
around my wife and I were like,
591
00:28:45,120 --> 00:28:47,520
you know, they're like, hey,
someday, like we could run this
592
00:28:47,520 --> 00:28:49,600
business.
And you know, hey, you know,
593
00:28:49,920 --> 00:28:50,880
it's like they don't even ask
us.
594
00:28:50,880 --> 00:28:53,520
They're just already plotting,
taking over the company someday,
595
00:28:53,520 --> 00:28:57,120
right, All right, all right.
But I think it's pretty cool to
596
00:28:57,120 --> 00:29:01,440
see that like what we built is
something that has a has a great
597
00:29:01,440 --> 00:29:04,200
foundation and it can last.
It could be for us a
598
00:29:04,200 --> 00:29:08,680
generational thing that we look
at as a legacy, you know, And so
599
00:29:08,680 --> 00:29:10,680
I think that's pretty neat.
And even for some of the other
600
00:29:10,680 --> 00:29:13,320
kids who who didn't decide to
maybe follow the route of
601
00:29:13,640 --> 00:29:16,600
project management or on the OCM
side, I mean, they're doing
602
00:29:16,600 --> 00:29:20,480
great things.
Tech is just this the kind of
603
00:29:20,480 --> 00:29:22,520
work that I do is just really
hard.
604
00:29:23,000 --> 00:29:25,440
You know you have to have a
really thick skin when we have.
605
00:29:25,920 --> 00:29:27,360
To have just the passion for it
too.
606
00:29:27,560 --> 00:29:30,440
Oh, yeah, yeah.
Because believe me, when you're
607
00:29:30,440 --> 00:29:33,880
walking and I and I tell folks
who are brand new, like when we
608
00:29:33,880 --> 00:29:39,240
just hired a new project manager
and I said during the interview
609
00:29:39,240 --> 00:29:41,120
process, I'm like, this is not
one of those things.
610
00:29:41,120 --> 00:29:43,200
When you think rescue, they're
like, oh, so thankful.
611
00:29:43,280 --> 00:29:47,600
It's like when you walk in, it's
not good, you know, people don't
612
00:29:47,600 --> 00:29:50,600
like you, you know, and it's not
because we've done anything
613
00:29:50,600 --> 00:29:52,600
wrong.
It's just that they had to get
614
00:29:52,600 --> 00:29:56,320
to a point where we had to be
brought in, you know, so people
615
00:29:56,320 --> 00:29:58,160
are not happy, you know, with a
lot of happy people.
616
00:29:58,160 --> 00:30:00,360
Exactly.
So we we're like very clear with
617
00:30:00,360 --> 00:30:03,080
people we hire like you got to
have a thick skin because.
618
00:30:03,520 --> 00:30:05,680
They might take it out on you.
They do and they do.
619
00:30:05,920 --> 00:30:08,480
And it takes them a while to
realize we're on your side.
620
00:30:08,840 --> 00:30:11,760
But when we walk in here until
some of these meetings, it's
621
00:30:12,080 --> 00:30:13,880
it's friction and you can feel
it.
622
00:30:13,880 --> 00:30:15,440
I.
Mean, you know, never.
623
00:30:15,480 --> 00:30:16,960
They could be on the hot seat,
you know.
624
00:30:17,240 --> 00:30:19,360
Well, and that's the thing, a
lot of the C level folks,
625
00:30:19,360 --> 00:30:22,440
especially if you've got someone
in a, in a family business
626
00:30:22,440 --> 00:30:26,400
that's not even, you know,
publicly traded, this is family
627
00:30:26,400 --> 00:30:27,040
money now.
Yeah.
628
00:30:27,720 --> 00:30:31,240
You know, so you haven't just
lost the company to $3,000,000.
629
00:30:31,800 --> 00:30:34,960
The family has said you've taken
2 or $3,000,000 from us.
630
00:30:34,960 --> 00:30:38,400
You know, so now it's a whole
different conversation with
631
00:30:38,440 --> 00:30:40,040
who's going to pay the price for
this thing.
632
00:30:40,040 --> 00:30:42,440
And you know, so I've got to
talk sense in a lot of these
633
00:30:42,440 --> 00:30:46,360
guys of not don't react.
You know, let's let's think
634
00:30:46,360 --> 00:30:47,320
through this.
It may not.
635
00:30:47,320 --> 00:30:49,360
It may be a combination of
everybody's fault.
636
00:30:50,920 --> 00:30:53,560
So yeah, those are a lot of
situations we find ourselves in.
637
00:30:53,600 --> 00:30:57,840
So with the rise of AI, are you
guys using AI at all in your
638
00:30:57,840 --> 00:31:00,120
company or are people asking
about it?
639
00:31:00,160 --> 00:31:05,120
They're asking and we're using.
So it's kind of funny because
640
00:31:05,120 --> 00:31:08,920
it's like, I think most people
think it's, it's kind of clever,
641
00:31:08,920 --> 00:31:11,120
like, oh, we could put family
pictures in and we can come out
642
00:31:11,120 --> 00:31:12,800
looking like The Simpsons, like,
wow.
643
00:31:12,920 --> 00:31:16,000
I was like, yeah, I can do a
whole lot more than that, you
644
00:31:16,000 --> 00:31:17,600
know.
So like one of the things that
645
00:31:17,600 --> 00:31:20,520
we've been doing and actually
we, we've got a client that we
646
00:31:20,560 --> 00:31:23,720
started kicking this off with
this week, which is to me, it's
647
00:31:23,720 --> 00:31:28,600
like this shows the power of AI
is like when we do a lot of our,
648
00:31:28,800 --> 00:31:31,960
of our implementations, we have
to do what we call test cases.
649
00:31:31,960 --> 00:31:35,440
So a user sits in front of the
computer and it shows them line
650
00:31:35,440 --> 00:31:39,440
by line to do the steps of how
to get into an application, how
651
00:31:39,440 --> 00:31:41,840
to do something in the GL.
And it's just step by step
652
00:31:41,840 --> 00:31:45,400
instructions.
It just takes a lot of time to
653
00:31:45,400 --> 00:31:48,360
write those step by steps.
So what we started doing is
654
00:31:48,360 --> 00:31:51,640
feeding in some of the manuals
that Microsoft had on the
655
00:31:51,640 --> 00:31:54,960
platform into the into the AI
agent that I created.
656
00:31:55,560 --> 00:31:59,360
And then what Copilot is doing
is saying, oh, well, based on
657
00:31:59,760 --> 00:32:03,240
the instructions of what the,
you know, the manuals and
658
00:32:03,240 --> 00:32:05,320
everything are saying, we're
going to break down the steps
659
00:32:05,320 --> 00:32:06,880
for you.
I like that.
660
00:32:06,880 --> 00:32:10,800
It to me, it's like huge savings
and huge amount of time that we
661
00:32:10,800 --> 00:32:12,400
save.
So we're starting to use it a
662
00:32:12,400 --> 00:32:16,760
lot on the PM side, especially
for scheduling, being able to
663
00:32:16,760 --> 00:32:19,000
track a lot of the projects are
going to be handled by AI.
664
00:32:19,000 --> 00:32:22,920
So we're starting to use the
tools a lot more and then we we
665
00:32:22,920 --> 00:32:26,440
have started collaborating with
some offshore resources to start
666
00:32:26,440 --> 00:32:30,480
writing some applications that
we think could be complementary
667
00:32:30,480 --> 00:32:35,120
to what we do and even added in
to like manufacturing software.
668
00:32:35,120 --> 00:32:37,200
So we're starting to see some
pretty cool stuff.
669
00:32:37,200 --> 00:32:39,240
No, I think AI is so cool,
there's so many different use
670
00:32:39,240 --> 00:32:41,560
cases for it.
I use it for the podcast for
671
00:32:41,560 --> 00:32:44,800
tons of stuff, whether it's like
finding the best clips to post
672
00:32:44,800 --> 00:32:46,480
or just like happen with some
edits.
673
00:32:47,400 --> 00:32:49,200
And so there's just like a ton
of different use cases for that.
674
00:32:49,200 --> 00:32:51,720
I feel like every company can
find some way to help it with
675
00:32:51,720 --> 00:32:54,840
their processes.
It's just finding the right way
676
00:32:54,840 --> 00:32:57,880
to do it.
And also I've seen if you're
677
00:32:57,880 --> 00:33:01,640
like training like AI, some of
those like AIML tools that can
678
00:33:01,640 --> 00:33:04,160
be like really expensive too.
So it's kind of like how, how
679
00:33:04,160 --> 00:33:06,600
much we want to pay to get some
of these things into our, our,
680
00:33:06,600 --> 00:33:09,480
to our workflow.
So I guess you'd probably get a
681
00:33:09,480 --> 00:33:11,840
lot of give and take of people
asking about that of like how,
682
00:33:11,920 --> 00:33:15,160
how can we implement AI or how
can we improve our systems as a
683
00:33:15,160 --> 00:33:16,440
consultant?
Yeah.
684
00:33:16,680 --> 00:33:19,360
What are some of the common
misconceptions people might have
685
00:33:19,360 --> 00:33:20,640
when it comes to tech
consulting?
686
00:33:21,640 --> 00:33:24,320
Yeah.
I think when we're interviewing
687
00:33:24,320 --> 00:33:28,680
people, I think especially in
the line of work that we're in,
688
00:33:30,040 --> 00:33:33,400
I think when you hear rescues,
we're, you know, joking around
689
00:33:33,400 --> 00:33:35,200
about this a little while ago.
I think some people who are
690
00:33:35,200 --> 00:33:37,800
interviewing with us think like
this is going to be glorious.
691
00:33:38,920 --> 00:33:41,040
This is amazing.
Like you are going to be doing
692
00:33:41,040 --> 00:33:43,760
some amazing stuff.
I mean, it is never a dull day.
693
00:33:43,760 --> 00:33:47,040
We, we met with one person today
that we were, we were chatting
694
00:33:47,040 --> 00:33:49,840
about, you know, possibility of
joining the company on the OCM
695
00:33:49,840 --> 00:33:51,840
side.
And we, we said like there is
696
00:33:51,840 --> 00:33:54,240
never a dull day.
It is different every day.
697
00:33:54,720 --> 00:33:57,160
And so if you, if you're looking
for something that's not mundane
698
00:33:57,160 --> 00:34:01,400
and routine, like that's us.
And in the tech side, it's
699
00:34:01,400 --> 00:34:03,920
always going to be changing.
Technology's always changing.
700
00:34:04,240 --> 00:34:08,280
People change, the processes
change, but it's, but again,
701
00:34:08,280 --> 00:34:11,360
that the difficult part is
you're dealing with people, you
702
00:34:11,360 --> 00:34:13,480
know.
And so that's the part of the
703
00:34:13,480 --> 00:34:15,679
consulting that makes it hard.
You're dealing with people's
704
00:34:15,679 --> 00:34:19,920
feelings, emotions are high and
the technology doesn't always
705
00:34:19,920 --> 00:34:23,440
cooperate, you know?
Exactly, exactly.
706
00:34:23,719 --> 00:34:27,239
So it, it, that's part of I
think is level setting with
707
00:34:27,239 --> 00:34:32,159
people that what we're doing is,
is really people driven and it's
708
00:34:32,159 --> 00:34:35,800
also technology driven.
But set your expectations
709
00:34:35,800 --> 00:34:38,960
realistically that it is high
pressure and it's, it's
710
00:34:38,960 --> 00:34:42,120
definitely not an 8 to 5 gig.
You know, and especially if now
711
00:34:42,120 --> 00:34:46,440
we're officially going to be
doing consulting on a global
712
00:34:46,440 --> 00:34:49,679
basis, we have to be sensitive
to where the time zones are.
713
00:34:49,679 --> 00:34:53,679
So it definitely, I think when
we, when we bring folks in, we
714
00:34:53,679 --> 00:34:55,840
level set man, like technology
is awesome.
715
00:34:55,840 --> 00:34:57,240
It's exciting.
You'll be doing some great
716
00:34:57,240 --> 00:34:59,720
things.
It's going to be hard and it's
717
00:34:59,760 --> 00:35:02,440
going to be very stressful.
I want to dive into your
718
00:35:02,440 --> 00:35:04,920
successes, but then also some of
the challenges.
719
00:35:05,080 --> 00:35:05,920
Sure.
So before we get to the
720
00:35:05,920 --> 00:35:08,120
challenges, though, is there a
cool like success story where
721
00:35:08,120 --> 00:35:10,600
you turn something around for
someone, maybe down millions,
722
00:35:10,600 --> 00:35:12,440
and you're able to get them back
on their feet?
723
00:35:13,200 --> 00:35:14,880
Luckily all of our stories are
that way.
724
00:35:15,160 --> 00:35:19,600
So, so I don't know that we've
had an implementation or a
725
00:35:19,600 --> 00:35:22,080
rescue that we've done that went
badly.
726
00:35:22,080 --> 00:35:24,800
We really go into the rescues,
we generally level set and we're
727
00:35:24,800 --> 00:35:30,120
able to get them out the door.
Now it might be a year, but we
728
00:35:30,120 --> 00:35:32,880
we get there.
So we've been very, very
729
00:35:32,880 --> 00:35:35,480
fortunate in that we've been
able to do all of the projects
730
00:35:35,480 --> 00:35:37,160
we've had, the rescues have all
worked.
731
00:35:37,840 --> 00:35:40,440
So and that's part.
Yeah, yeah.
732
00:35:40,440 --> 00:35:43,800
I mean, and I and not only does
it work, but like I said before,
733
00:35:43,800 --> 00:35:47,080
they they keep us around and and
I think part of that is building
734
00:35:47,080 --> 00:35:52,280
A level of trust.
I'm not out to gouge you on
735
00:35:52,280 --> 00:35:54,080
pricing.
I think that we, because we're a
736
00:35:54,080 --> 00:35:59,200
smaller firm, we, we set our
pricing in a, in a way that's
737
00:35:59,200 --> 00:36:02,280
not going to handicap anyone.
And so I think that what we've
738
00:36:02,280 --> 00:36:04,400
done there is just win
credibility and how we do our
739
00:36:04,400 --> 00:36:08,040
pricing, how we, how we count
our hours, we're just making
740
00:36:08,040 --> 00:36:10,520
sure that people understand like
we are not trying to take
741
00:36:10,520 --> 00:36:12,400
advantage of you and we're
honest about that.
742
00:36:12,840 --> 00:36:15,280
And I think part of that is one
of us a lot of credibility with
743
00:36:15,280 --> 00:36:17,080
our clients.
Was initially setting your
744
00:36:17,080 --> 00:36:18,680
pricing when you were first
getting started?
745
00:36:18,680 --> 00:36:20,480
Was that a challenge?
Huge.
746
00:36:20,640 --> 00:36:24,800
My coach would tell me like
from, from the chamber program,
747
00:36:24,800 --> 00:36:28,120
he's like, they're too low.
And I'm like too low.
748
00:36:28,120 --> 00:36:31,520
But like, yeah.
And it's funny because we were
749
00:36:31,520 --> 00:36:34,640
just watching the episode of The
Office when Michael Scott
750
00:36:34,640 --> 00:36:37,640
sitting down with the bank guy,
he's like, you going out of
751
00:36:37,640 --> 00:36:39,080
business.
He's like, your prices are too
752
00:36:39,080 --> 00:36:41,960
low.
And, and Michael Scott says the
753
00:36:41,960 --> 00:36:43,640
prices are what's keeping us in
business.
754
00:36:43,640 --> 00:36:45,600
And the bank guy says, no,
they're actually putting you out
755
00:36:45,600 --> 00:36:48,200
of business.
You got to be, you got to be
756
00:36:48,200 --> 00:36:51,640
confident in your pricing.
And, and it's funny because I
757
00:36:51,640 --> 00:36:53,920
didn't think it would be this
way, but your prices could be
758
00:36:53,920 --> 00:36:57,200
low enough where even a client
would look at this going like
759
00:36:57,880 --> 00:37:02,120
this is like really low, like
you're, you're lower than anyone
760
00:37:02,120 --> 00:37:05,760
else.
There is so you would think the
761
00:37:05,760 --> 00:37:09,600
more I pay the better quality I.
Get exactly so we, we had to
762
00:37:09,600 --> 00:37:13,920
regroup and say what's fair, but
what shows the level of quality
763
00:37:13,920 --> 00:37:15,920
that we're bringing into the
engagements.
764
00:37:15,920 --> 00:37:18,200
And so I think we're at A at a
healthy place now.
765
00:37:18,200 --> 00:37:21,760
We're in the beginning, it was
like we just need work like, you
766
00:37:21,760 --> 00:37:24,880
know, but at the same time
exactly and at the same time,
767
00:37:24,880 --> 00:37:27,000
we're hurting ourselves because
we're we're too low.
768
00:37:27,520 --> 00:37:32,560
And so there's a value behind
the consulting, the advice, the
769
00:37:32,560 --> 00:37:34,880
advisement, all that has a price
to it.
770
00:37:34,880 --> 00:37:37,240
Don't undercut yourself.
I'd imagine that takes a while
771
00:37:37,240 --> 00:37:39,520
to calibrate when you're first
starting out getting that
772
00:37:39,520 --> 00:37:40,880
initial prices.
I can't.
773
00:37:41,000 --> 00:37:42,400
I don't see that being an easy
task.
774
00:37:42,720 --> 00:37:46,240
It wasn't an easy task for me.
Now it it came to my wife a lot
775
00:37:46,240 --> 00:37:48,400
sooner than it came to me where
she's like, listen, I think we
776
00:37:48,400 --> 00:37:51,040
need to change the pricing and
I'm just like, we just need
777
00:37:51,040 --> 00:37:52,440
people.
We need, you know, or, you know,
778
00:37:52,440 --> 00:37:56,040
we need more clients and, and,
and because I think when you're,
779
00:37:56,040 --> 00:37:58,920
when you're running a business,
you, you go into kind of a panic
780
00:37:58,920 --> 00:38:01,120
that you're not going to have
enough business to keep people
781
00:38:01,120 --> 00:38:03,840
busy.
But at the same time, I think
782
00:38:03,840 --> 00:38:07,200
what my wife was saying is like,
listen, people are going to
783
00:38:07,200 --> 00:38:09,920
bring us on because we have a
very special set of skills.
784
00:38:10,360 --> 00:38:14,160
And so let's let's match our
pricing to that skill set and
785
00:38:14,160 --> 00:38:15,320
now you.
Have a great track record.
786
00:38:15,520 --> 00:38:16,120
Yeah, we do.
Yeah.
787
00:38:16,120 --> 00:38:18,240
So you haven't had a single one
that you failed when when it
788
00:38:18,240 --> 00:38:20,880
comes to rescues, has there been
any that you've thought may
789
00:38:20,880 --> 00:38:23,280
maybe, maybe we might not be
able to complete this?
790
00:38:23,280 --> 00:38:24,680
Like, has everybody ever been
doubt?
791
00:38:26,160 --> 00:38:29,040
You know, there, there's some
engagements where where we just
792
00:38:29,040 --> 00:38:32,080
know it's it's probably not a
good fit for us and but.
793
00:38:32,080 --> 00:38:35,840
You can tell that early on.
Yeah, I think when when we get
794
00:38:35,840 --> 00:38:38,240
into an engagement and we can
like sense the culture, like
795
00:38:38,240 --> 00:38:40,280
they're not going to change.
And this, this might not be a
796
00:38:40,280 --> 00:38:43,200
good fit for us.
But once we're fully in,
797
00:38:43,680 --> 00:38:46,040
typically they go pretty well,
especially once they start to
798
00:38:46,040 --> 00:38:48,480
trust our team.
As an engineer myself, there's
799
00:38:48,480 --> 00:38:51,640
been instances where I've always
thought I can figure stuff out
800
00:38:51,640 --> 00:38:53,840
and given enough time.
But I've also thought, you know,
801
00:38:53,840 --> 00:38:55,320
I don't know if I'm going to
figure this out by the time I
802
00:38:55,320 --> 00:38:56,880
need to.
And that that doubt has
803
00:38:56,880 --> 00:38:58,960
definitely crept in before and
it gets, it adds a little
804
00:38:58,960 --> 00:39:01,240
stress.
So that's good that you've been
805
00:39:01,240 --> 00:39:04,080
able to see that at an early
stage, I should say.
806
00:39:04,360 --> 00:39:06,560
Well, I think that's, you know,
for the other question that you
807
00:39:06,560 --> 00:39:08,720
had, I mean, I think that's the
probably the big lessons learned
808
00:39:08,720 --> 00:39:11,280
for us was the pricing.
You know, we were trying to
809
00:39:11,280 --> 00:39:14,880
price to a point where we
thought it was a good, healthy,
810
00:39:14,880 --> 00:39:16,760
respectable, you know, we're
going to get business in the
811
00:39:16,760 --> 00:39:20,240
door.
But when you're working a ton of
812
00:39:20,240 --> 00:39:24,720
hours and that rate is so low
that now it's not justifying all
813
00:39:24,720 --> 00:39:28,360
the consulting efforts you're
doing it, it helps you realize,
814
00:39:28,360 --> 00:39:31,200
yeah, we got to we got to reset
on this a bit.
815
00:39:31,200 --> 00:39:32,920
Nice.
So where do you think that you
816
00:39:32,920 --> 00:39:36,520
learned a lot of your leadership
traits before you jumped into?
817
00:39:36,520 --> 00:39:39,160
I'm sure as you started your
business you learned a lot along
818
00:39:39,160 --> 00:39:43,000
the way, but beforehand, were
there any mentors that maybe you
819
00:39:43,000 --> 00:39:46,560
tried to model yourself after?
Yeah, I mean, I think I've got
820
00:39:46,560 --> 00:39:49,520
I'm I'm lucky that I've had a
lot of great guys in my life
821
00:39:49,520 --> 00:39:54,560
growing up.
I had a great mentor, Lance
822
00:39:54,560 --> 00:39:56,840
Rubringer out of.
Now he's in a pastor out in
823
00:39:56,840 --> 00:39:59,400
Michigan and he used to be a
cop.
824
00:39:59,680 --> 00:40:02,920
So I think it's awesome.
It's like, OK, And he and it's
825
00:40:02,920 --> 00:40:05,920
funny because even now I'm in my
I'm in my 50s and when I talk to
826
00:40:05,920 --> 00:40:08,280
him, I'm still like, I have a
healthy intimidation of him,
827
00:40:08,280 --> 00:40:10,160
right?
Because it's still like, this is
828
00:40:10,160 --> 00:40:12,600
Lance, like when I was a
teenager, like he.
829
00:40:13,240 --> 00:40:16,120
He was a tough dude, you know,
but he, he gave me really good
830
00:40:16,120 --> 00:40:20,480
sound advice that's carried all
through life and helped me keep
831
00:40:20,480 --> 00:40:23,280
my, I used to have a lot of
anger problems in when I was a
832
00:40:23,280 --> 00:40:25,400
teenager and he helped me learn
how to balance that.
833
00:40:25,400 --> 00:40:29,200
And then just through business,
being able to have some great
834
00:40:29,200 --> 00:40:31,880
like C level folks who I've been
able to lean in on.
835
00:40:33,320 --> 00:40:37,040
And probably one of the biggest
lessons learned is just, there's
836
00:40:37,040 --> 00:40:39,080
nothing wrong with being the
quietest guy in the room.
837
00:40:39,960 --> 00:40:43,080
It's sometimes that's OK and
just listening to all the
838
00:40:43,080 --> 00:40:45,680
chatter happening when you're
walking into a situation because
839
00:40:45,680 --> 00:40:49,360
it what happens is when you when
you do speak, everyone wants to
840
00:40:49,360 --> 00:40:51,920
hear what you have to say and
it's just taking in like
841
00:40:52,640 --> 00:40:55,840
everyone is so angry right now.
Let's kind of hear their chatter
842
00:40:56,280 --> 00:40:58,520
and then let's jump in and see
if we can make this thing make.
843
00:40:58,520 --> 00:41:01,800
Sense so you met that mentor at
a young age as a teenager Yeah,
844
00:41:02,160 --> 00:41:03,160
that's really cool.
Yeah.
845
00:41:03,720 --> 00:41:05,320
How did you meet him through?
I guess you said he was a pastor
846
00:41:05,320 --> 00:41:06,560
through the church or?
He was.
847
00:41:07,160 --> 00:41:09,440
He wasn't a pastor then.
He was still a cop back then.
848
00:41:09,680 --> 00:41:11,520
Yeah.
And then he and I just connected
849
00:41:12,000 --> 00:41:13,560
and we just hung out all the
time.
850
00:41:13,800 --> 00:41:16,800
And this is back in the day.
I mean, it sounds like it's so
851
00:41:16,800 --> 00:41:19,280
old.
I guess I am, I mean, when, when
852
00:41:19,280 --> 00:41:21,920
you had that, back then we were
when you had to want to buy
853
00:41:21,920 --> 00:41:25,680
software, like we had to go from
Chicago up to Michigan, you
854
00:41:25,760 --> 00:41:28,760
know, because like there was the
only one Egghead store, you
855
00:41:28,760 --> 00:41:30,840
know, and that I think it was
Egghead Studio or something like
856
00:41:30,840 --> 00:41:32,320
that.
You know, so we had to go from
857
00:41:32,320 --> 00:41:34,360
Illinois up to Michigan.
He'd call and say, hey, you want
858
00:41:34,360 --> 00:41:35,200
to take a ride?
And they're like.
859
00:41:35,200 --> 00:41:36,880
Sure.
And go buy some software, yeah.
860
00:41:36,920 --> 00:41:38,800
Exactly.
We're buying some software and,
861
00:41:39,000 --> 00:41:42,000
and it's funny because back then
the, you know, if you're going
862
00:41:42,000 --> 00:41:45,600
to load up software into a
Commodore 64, you know, it's
863
00:41:45,600 --> 00:41:48,880
like 64 diskettes, you know, so
it's, you're just sitting there,
864
00:41:48,880 --> 00:41:50,680
you're waiting, you know, the
next diskette.
865
00:41:51,120 --> 00:41:53,720
I mean, and we would just hang
out and do stuff like that.
866
00:41:54,520 --> 00:41:58,240
But a lot of it, it was when I
think back on it, that drive up
867
00:41:58,240 --> 00:42:02,480
to Michigan would be a three
hour discussion about stuff.
868
00:42:03,120 --> 00:42:06,560
At a young age like that, such a
like formational age, that's so
869
00:42:06,560 --> 00:42:09,000
awesome.
Yeah, he's he's Yeah.
870
00:42:09,200 --> 00:42:10,640
I don't even know what to say
about Lance.
871
00:42:10,640 --> 00:42:14,400
He's he's definitely like a
second dad and he's when my kids
872
00:42:14,400 --> 00:42:17,320
got, I got a couple of my kids
got to meet him and they were
873
00:42:17,320 --> 00:42:22,560
just, it was funny.
After they met him, my third
874
00:42:22,560 --> 00:42:25,920
oldest got a chance to meet him
and she's like, you got guys are
875
00:42:25,920 --> 00:42:27,920
so much the same.
Like it's weird.
876
00:42:28,200 --> 00:42:31,000
She's like, you talk the same,
you have the same mannerisms.
877
00:42:31,000 --> 00:42:33,120
And I'm like, and it's crazy
because I haven't seen him in
878
00:42:33,120 --> 00:42:35,240
forever.
But that's still like, it's part
879
00:42:35,240 --> 00:42:38,640
of that DNA where it's like, I
still have my hand motions like
880
00:42:38,640 --> 00:42:42,360
him and I guess I do some like
facial things that he does.
881
00:42:42,360 --> 00:42:44,120
So yeah, I mean, it's kind of
cool.
882
00:42:44,160 --> 00:42:45,040
Nice.
What?
883
00:42:45,040 --> 00:42:47,280
Legacy, Are you hoping to leave
here in the Upstate?
884
00:42:47,280 --> 00:42:49,160
You have the scholarship funds.
You're obviously making an
885
00:42:49,160 --> 00:42:51,960
impact here.
Well, I mean, I think especially
886
00:42:51,960 --> 00:42:56,840
through Hispanic Alliance, I, I
hope that the legacy we leave is
887
00:42:56,880 --> 00:43:03,400
that we're supporting a whole
new generation of young Latin
888
00:43:03,400 --> 00:43:07,400
kids who are just trying to
change the direction of the life
889
00:43:07,400 --> 00:43:09,720
that they have.
You know, they're just trying to
890
00:43:09,720 --> 00:43:12,480
make things better, you know,
and, and it's difficult.
891
00:43:12,480 --> 00:43:16,040
I mean, this is, this is one of
those conversations where I
892
00:43:16,040 --> 00:43:18,400
think especially in light of
kind of the culture that we're
893
00:43:18,400 --> 00:43:21,000
in right now, these are tough
conversations when we're talking
894
00:43:21,000 --> 00:43:24,520
about immigrants and, and Latin
Americans and all the
895
00:43:24,520 --> 00:43:28,760
conversations, it's very loaded.
But it's something that my wife
896
00:43:28,760 --> 00:43:31,520
and I are convicted about and
we're unapologetic about it.
897
00:43:31,520 --> 00:43:33,920
And we're, we're looking at,
we're saying these are good
898
00:43:33,920 --> 00:43:38,800
families and, and these kids are
the product of, of mom and dads
899
00:43:38,800 --> 00:43:42,360
who are just saying we're just
trying to get the American
900
00:43:42,360 --> 00:43:44,520
dream.
And we want our kids to feel
901
00:43:44,520 --> 00:43:46,920
that.
And we feel like our scholarship
902
00:43:47,040 --> 00:43:49,120
helps springboard them to be
able to do.
903
00:43:49,160 --> 00:43:51,520
That What advice would you give
to some of these kids,
904
00:43:51,520 --> 00:43:53,840
especially in the Hispanic
heritage?
905
00:43:54,840 --> 00:43:57,360
You know, I think there's been a
conversation my wife and I have
906
00:43:57,360 --> 00:44:00,400
had of like what we could, what
we could do to even speak better
907
00:44:00,400 --> 00:44:06,520
into that, because I think part
of part of what is not really
908
00:44:06,520 --> 00:44:10,800
well communicated into some
especially families from Latin
909
00:44:10,800 --> 00:44:14,720
America is when you start school
is man to debt.
910
00:44:15,800 --> 00:44:19,240
And that's the big one that I
would love to and, and Hispanic
911
00:44:19,240 --> 00:44:20,920
Alliance and I have talked a bit
about that.
912
00:44:20,920 --> 00:44:23,400
Like what could we do to just
educate?
913
00:44:23,720 --> 00:44:26,120
You know, I don't want to see
these kids coming out with 90
914
00:44:26,120 --> 00:44:29,960
grand in debt, but that's the
reality because sometimes you
915
00:44:29,960 --> 00:44:33,000
just don't know better.
And, and I think the education
916
00:44:33,000 --> 00:44:37,400
would be a big piece of that.
And for me, just knowing that we
917
00:44:37,400 --> 00:44:40,120
can educate, we've got a
scholarship and just continuing
918
00:44:40,120 --> 00:44:44,200
to maybe inspire other minority
owned businesses that want to,
919
00:44:44,760 --> 00:44:46,960
they're just trying to to start
something and see where they can
920
00:44:46,960 --> 00:44:48,360
go with it.
And that's something that my
921
00:44:48,360 --> 00:44:49,880
wife are pretty convicted about.
Nice.
922
00:44:50,240 --> 00:44:51,520
That's cool.
That's good for you guys.
923
00:44:52,000 --> 00:44:55,240
Let's whenever you started your
company, obviously six years
924
00:44:55,240 --> 00:44:58,480
ago, what advice would you give
to that version of you knowing
925
00:44:58,560 --> 00:45:00,720
six years has gone by and the
lessons you've learned?
926
00:45:00,760 --> 00:45:06,160
Oh man, if Elaine and I are
sitting back with us back then
927
00:45:07,080 --> 00:45:11,240
that Elaine would be telling
past Elaine, please get your
928
00:45:11,240 --> 00:45:15,960
husband to raise his prices.
Should just be reinforcing.
929
00:45:15,960 --> 00:45:19,320
Like, yes, your pricing needs to
go up, but I think part of it
930
00:45:19,320 --> 00:45:25,200
would be probably tapping into
our network much sooner.
931
00:45:25,720 --> 00:45:28,360
You know, I think when you start
a businessman, you're just
932
00:45:28,360 --> 00:45:31,800
trying to survive and you're
hoping you continue to get in
933
00:45:31,800 --> 00:45:34,120
more business.
But when it's just a two person
934
00:45:34,120 --> 00:45:37,680
shop, it's just my wife and I
and we're trying to struggle
935
00:45:37,680 --> 00:45:40,800
like with questions of when do
we hire somebody?
936
00:45:41,120 --> 00:45:42,520
Like do we have enough work to
hire?
937
00:45:42,520 --> 00:45:45,360
Like we've got to pay somebody.
Even if the work is like you
938
00:45:45,360 --> 00:45:49,080
have all these things that you
you really reflect on and it and
939
00:45:49,080 --> 00:45:53,600
it's agonizing because we've got
employees and if I don't get new
940
00:45:53,600 --> 00:45:55,360
work.
Yeah.
941
00:45:55,800 --> 00:45:59,480
So those are all things that
we're just talking about, you
942
00:45:59,480 --> 00:46:02,360
know, back then and trying to
figure things out.
943
00:46:02,360 --> 00:46:05,160
But what we're doing is I think
if we could go back in time is
944
00:46:05,160 --> 00:46:08,760
just say take it, it's OK, take
it slow.
945
00:46:08,840 --> 00:46:12,240
But here are the resources you
should be reaching out to and to
946
00:46:12,240 --> 00:46:15,320
help you along because there's
some great resources with with
947
00:46:15,320 --> 00:46:18,600
especially the chamber and they
can connect you in with great
948
00:46:18,600 --> 00:46:21,440
coaches.
And we think the world of those
949
00:46:21,440 --> 00:46:23,520
guys nice.
Well, we'll end it here.
950
00:46:23,520 --> 00:46:25,920
I think we're getting close to
time, but what is the one thing
951
00:46:25,920 --> 00:46:27,880
you hope listeners take out of
your story today?
952
00:46:28,560 --> 00:46:30,840
Well, I hope that you guys, you
know, if there's anyone who's
953
00:46:30,840 --> 00:46:34,480
listening that's maybe even
looking at starting a business,
954
00:46:34,480 --> 00:46:39,120
like do it, be brave, just do
it, Just just be brave.
955
00:46:39,480 --> 00:46:43,120
Reach out to some free resources
that like the chamber has, start
956
00:46:43,120 --> 00:46:45,920
looking at mentorships because
there are all you have to do is
957
00:46:45,920 --> 00:46:47,960
ask.
I think that's the fear of small
958
00:46:47,960 --> 00:46:49,640
business owners.
We have is like no one's going
959
00:46:49,640 --> 00:46:52,200
to want to mentor us.
You'd be surprised how many
960
00:46:52,200 --> 00:46:55,160
people you can go up to business
leaders and just say, I'm just
961
00:46:55,160 --> 00:46:58,360
starting a small business.
Could we have coffee sometime?
962
00:46:58,680 --> 00:47:03,440
You know, just be brave.
And I think for our business is
963
00:47:03,440 --> 00:47:07,920
just, you know, we, we do
project rescues, we do CIO
964
00:47:07,920 --> 00:47:10,880
advisory.
And if there's a need out there,
965
00:47:10,880 --> 00:47:12,680
we'd love to be able to chat
with somebody about it.
966
00:47:13,400 --> 00:47:14,800
Thank you so much for sharing
your story with us.
967
00:47:14,840 --> 00:47:15,720
Appreciate it.
Thank you.