Jami Mullikin: Why Perseverance Matters More Than the Perfect Business Idea | EP 68
Now Playing: Jami Mullikin: Why Perseverance Matters More Than the Perfect Business Idea | EP 68
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About This Episode
What does it take to keep building through different seasons of business, career, and life? In this episode of the Carolina Business Leaders Podcast, Cristina sits down with Jami Mullikin, President and Co-Founder of Wonder, a Greenville-based marketing, media, and technology agency. Jami shares his journey from growing up in Greenville and discovering graphic design in high school, to launching his first agency at just 26 years old, navigating the challenges of the 2008 financial crisis, spending more than a decade in corporate leadership, and ultimately returning to entrepreneurship in his 50s. The conversation explores the importance of perseverance, why Jami believes entrepreneurs need to commit to a long-term vision, and how EOS—the Entrepreneurial Operating System—has shaped the way he thinks about leadership, culture, and building strong teams. Jami also shares how Wonder is embracing AI, not simply as a tool for efficiency, but as a way to create more value, expand what teams are capable of, and open entirely new opportunities for entrepreneurs. Whether you're building a company, leading a team, navigating a career transition, or trying to understand how AI fits into the future of business, this episode offers practical lessons from more than 30 years of entrepreneurship, marketing, and leadership.
Show Notes
What does it take to keep building through different seasons of business, career, and life?
In this episode of the Carolina Business Leaders Podcast, Cristina sits down with Jami Mullikin, President and Co-Founder of Wonder, a Greenville-based marketing, media, and technology agency.
Jami shares his journey from growing up in Greenville and discovering graphic design in high school, to launching his first agency at just 26 years old, navigating the challenges of the 2008 financial crisis, spending more than a decade in corporate leadership, and ultimately returning to entrepreneurship in his 50s.
The conversation explores the importance of perseverance, why Jami believes entrepreneurs need to commit to a long-term vision, and how EOS—the Entrepreneurial Operating System—has shaped the way he thinks about leadership, culture, and building strong teams.
Jami also shares how Wonder is embracing AI, not simply as a tool for efficiency, but as a way to create more value, expand what teams are capable of, and open entirely new opportunities for entrepreneurs.
Whether you're building a company, leading a team, navigating a career transition, or trying to understand how AI fits into the future of business, this episode offers practical lessons from more than 30 years of entrepreneurship, marketing, and leadership.